I have just realised that my last Blog post was back in February. In my defence, since my last post I have moved into a new office, had the new half of the house decorated, and run a half marathon. But this 60 second SEO tip is simply this: regularly contribute to your SEO campaign.
Writing a tweet about your latest products, tweaking your Adwords campaign in anticipation for Easter or just take a good old-fashioned analysis session, schedule a small amount of time (preferably at the same time each day) to focus on your SEO efforts.
No one has the time to focus all day solely on SEO. Just like my 15+ miles per week half-marathon training is set out over 3 sessions of 5 miles. Doing one session of 15 miles, wouldn’t be practical and would leave me feeling very exhausted and less likely to do anything for the rest of the week.
Some things may require more time and energy, but getting into a regular pattern of doing regular SEO can make the difference of being up there or down here.
And yes, I do practice what I preach. 🙂
This is one in a series of SEO Shorts. For more short-term tips. Please subscribe to our weekly newsletter or RSS Feed